Impress Your Audience with PowerPoint
Impress Your Audience with PowerPoint
By Hugh Curley
PowerPoint is a tool, and like all tools it can make our life much better or much worse. Consider the hammer. If we need a nail driven, the hammer makes an excellent tool; if we need to replace glass, the hammer will make matters worse. Because PowerPoint is a much more complex tool than a hammer, it can be much more beneficial or much more detrimental.
Here are a few rules I saw violated recently to the detriment of the presentation.
- Before the audience arrives, verify the correct operation, connections, sound levels and lighting. Ensure all of the stage hands know their functions and what cues cause them to respond. Ensure all equipment and props are ready and that you know how to use them. Test your laser pointer to ensure adequate luminance and that you can hold it still. It works best if multiple presenters all use the same equipment, if possible.
- Use a remote control that has forward, backward, blank slide and a laser pointer. These can be purchased for $30.00 or more. An example is at http://store.greenpearle.com/mirafrwiprwl3.html. This will allow you to move around on the stage rather than being tied to your computer. Do not try to substitute a wireless mouse for a remote control; they do not have the ability to go backward or blank the screen and they do have other buttons which you may inadvertently press.
- Be sure that the audience members can read the slides on the screen. Remember that not all members have eyes as good as yours. A good general rule for text is five lines maximum of five words each, set in a bold text. If you must show copies of screens, use the magnifier to highlight the points of interest (capture the screen with the magnifier already in place rather than try to use it on your presentation).
- Do not read the material on the slide. It does two things: 1) turns you eyes away for the audience so you lose contact with them, and 2) insinuates that they cannot read. Paraphrase the slide content, explain it, tell a story about it but do not read it.
- When using a laser pointer, the audience members must find it on the screen and then follow it. They will not be able to do either it if you move it quickly over the area of interest. Slowly move the laser pointer over or around the area of interest. Also, be sure the batteries are new.
- Blank the slide when you are not referring to it. People will naturally look toward the bright light and read what is on the slide, rather than listening to you. As they continue to read the slide, they will find the spelling error your seven proofreaders missed.
- If you have enough information to require PowerPoint, you have too much information for the audience members to remember or to write down – give them copies of the slides. Otherwise they will be concentrating on copying the slides and ignoring your talking.
- Pictures and graphics can communicate much more information in a more easily understood and remembered manner than a bunch of words. Avoid cutesy pictures, gratuitous icons, emoticons, excessive animation and complex or highly detailed photos. If you cannot convince your worst critic in one short sentence why that graphic is required for your show, delete it.
PowerPoint is a powerful tool that can enhance your presentations immeasurably when used properly. In the famous word of Tony the Tiger, use it as wisely and it will make you look “Grrrrreat.”


